Security Fears = Abandoned Carts
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Amplify’d from www.webpronews.com
Nearly three- quarters (72%) of consumers said the economy has not changed the way they shop online. Instead concerns about online security and personal information are the biggest drivers leading to abandoned online sales. Close to half of consumers have abandoned their shopping cart due to security fears.
More than 90 percent of consumers are concerned about their security when shopping on a new or unknown website, and 47 percent look for trustmarks to feel safe when shopping on a lesser known site.
Read more at www.webpronews.com
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Categories: Consumer Packaged Goods, Retail and eCommerce




